Eni presents online magazine Eniday at Milan Triennale

05 ottobre 2015

2 min di lettura

(AGI) San Donato Milanese (Mi), Oct 5 - Italian oil and gasgiant Eni was due on Monday to present its online magazineEniday (eniday.com), a digital platform in English and Italiandevoted to stories about the new frontiers of energy andtechnological innovation applied to sustainable development.Eniday tells stories about exploration and research, but alsothe experiences of the people who work day in day out totransform the earth's natural resources into energy. Themagazine will also provide content for Eni's websites andsocial media profiles, aimed at both Italian and internationalaudiences, as well as the dozens of countries in which thecompany operates. The arrival of Eniday, the companystressed, completes Eni's digital galaxy and enriches it withcontent to be distributed on all the group's platforms. Eni isnow a leader in the global debate on innovation in energy,through its corporate website Eni.com (which remains at the topof the world rankings of best business websites), Eniday, themagazine Oil and the analysis site Abo.net, in addition to agrowing social community that has just been enriched by a newinstitutional Facebook page. The presentation of Eniday atthe Triennale will also provide the opportunity for a debate,entitled "Communication is a good story", moderated by MarcoBardazzi, Eni's director of external communications.Participants will include: Gianni Riotta, journalist andwriter; David Bowen, founder and senior consultant at BowenCraggs & Co; and Shane Snow, journalist, author and founder ofContently. Eniday aims to tell the energy story in aninnovative way, using creativity and the digital tools of anetwork of international talent. Its authors includejournalists, photographers, video makers, and experts ininfographics and big data as well as experts in the Theyconstitute a network of digital talent from all over the world,which Eni can now access thanks to a partnership - uniquely inEurope - with the US-based start-up Contently. Storiesalready online include innovations in the fight against CO2emissions, the story of what the largest wind turbine in theworld will be like, and energy research extracted from algae.There is also a report on Eni's laboratories and a journey todiscover the secrets of the "six-legged dog". Energy, as theEniday mission states, is a great story. (AGI) . .