Italian Signature Wines Academy to promote Italian wine
(AGI) Rome, Mar 25 - Seven leading Italian wine producers havebegun to work together for Milan Expo and beyond, focusing onthe foreign market and on an academy to consolidate theindustry, ranging from training to the promotion of their localareas. In short, these firms are no longer competitors, but areallied under the name of Italian Signature Wines Academy, aproject created to conquer new markets together, especiallyforeign ones and ones where the Italian presence is not yetwell established. One year on from when the idea emerged atVinitaly in Verona, the club of excellence